University of Saint Mary Four-Year Academic Plan:

B.S. in Business Administration — Marketing Concentration

This four-year plan is valid for the 2015-2016 USM Undergraduate Catalog only and is subject to change. This guide is merely a recommendation. Your actual program may vary. Other factors may impact your time to degree and course sequencing. See the current USM Undergraduate Catalog for more information, including USM academic policies, curriculum, pre-requisites, and course information.

Requires 128 credit hours (including 42 upper level hours):
 

48 General Education
45 Business Core and Non-Core
15 Business Concentration
20 Elective


128 Total


Freshman Year (30 Credits — 18 GenEd, 12 Major)

Fall (15 Credits — 9 GenEd, 6 Major)

Cr. — Course # — Course Name

3 — MGT 231 — Principles of Management *

— OR —
3 — MKT 231 — Principles of Marketing *

3 — CIS 220 — Management Information Systems
3 — GEN 114 — First Year Experience I
3 — EN 111 — English Composition I
3 — SCA 250 — Lifetime Wellness

Spring (15 Credits — 9 GenEd, 6 Major)

Cr. — Course # — Course Name

3 — MKT 231 — Principles of Marketing *

— OR —
3 — MGT 231 — Principles of Management *

3 — MA 210 — College Algebra
3 — GEN 115 — First Year Experience II
3 — EN 112 — English Composition II
3 — GenEd Course

 


Sophomore Year (33 Credits — 15 GenEd, 18 Major)

Fall (18 Credits — 6 GenEd, 18 Major)

Cr. — Course # — Course Name

3 — AC 251 — Principles of Accounting I *
3 — EC 232 — Principles of Microeconomics
3 — MA 230 — Introductory Statistics
3 — CIS 220 — Management Information Systems
3 — CIS 320 — Advanced Management Information Systems
3 — GenEd Course
3 — GenEd Course

Spring (15 Credits — 9 GenEd, 6 Major)

Cr. — Course # — Course Name

3 — AC 252 — Principles of Accounting II
3 — EC 233 — Principles of Macroeconomics
3 — GenEd Course
3 — GenEd Course
3 — GenEd Course

 


Junior Year (33 Credits — 12 GenEd, 6 Elective, 15 Major)

Fall (15 Credits — 6 GenEd, 9 Major)

Cr. — Course # — Course Name

3 — MGT 334 — Entrepreneurship & Small Business Management
3 — FIN 362 — Principles of Finance
3 — MKT 325 — Consumer Behavior
3 — GenEd Course
3 — GenEd Course

Spring (18 Credits — 6 GenEd, 6 Elective, 6 Major)

Cr. — Course # — Course Name

3 — MGT 332 — Legal & Ethical Aspects of Business
3 — MGT 350 — Principles of Advertising
3 — GenEd Course
3 — GenEd Course
3 — Elective Course
3 — Elective Course

 


Senior Year (32 Credits — 3 GenEd, 14 Elective, 15 Major)

Fall (18 Credits — 3 GenEd, 6 Elective, 9 Major)

Cr. — Course # — Course Name

3 — MGT 475 — Marketing Research
3 — MGT 485 — International Business
3 — MGT 490 — Production & Operations Management
3 — GenEd Course
3 — Elective Course
3 — Elective Course

— OR —
3 — MKT 400 — Special Topics



Spring (14 Credits — 8 Elective, 6 Major)

Cr. — Course # — Course Name

3 — MGT 530 — Strategic Marketing
3 — MGT 550 — Strategic Management & Ethics
3 — Elective Course
3 — Elective Course
3 — Elective Course

— OR —
3 — MKT 499 — Internship in Marketing

 



* To assist the Business, Accounting, and Sport Management Department (BASMD) in ensuring that students are prepared for advanced classes, all new students entering the University beginning in the 2010/2011 academic year who wish to be BASMD majors must make a grade of “C” in all the following principles classes:

  • AC251 Principles of Accounting

  • MGT231 Principles of Management

  • MKT231 Principles of Marketing

  • SM250 Introduction to Sport Management (SM Majors Only)